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The Power Of Press

The internet has changed how people communicate around the globe. It has sparked political revolutions and created pop culture phenomena. In a rapidly emerging industry as cannabis, businesses scramble to figure out how to harness the power of earned media to reach new audiences – a positive story placed in popular media outlets, is still the most powerful of tools. Press has remained a vital tool in successfully promoting your company through numerous platforms. Multi-networking your press in social media increases your audience by leveraging specific content to help investors, customers, potential employees and other business prospects learn more about your company. CGI. WE GET PRESS.

Cannabist Show - He throws big weed parties; She’s a Legalization Consultant

Wanda James is the president of the Cannabis Global Initiative, and she is connected intimately with marijuana worlds both here in Colorado and abroad.
Read More: http://www.thecannabist.co/2015/05/07/cannabist-show-freddie-wyatt-wanda-james/34543/

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BioTrackTHC Partners with Cannabis Global Initiative to Expand Business Opportunities

BioTrackTHC™, the leading provider of seed-to-sale software solutions for medical and retail marijuana businesses and state governments, today announced that it has retained Cannabis Global Initiative (CGI) to expand the reach of BioTrackTHC’s cannabis tracking technology to new domestic and international regions. Read More: https://biotrackthc.com/news/biotrackthc-partners-cannabis-global-initiative-expand-business-opportunities

Marijuana Legalization 2015: Meet The 20 Most Influential People In Cannabis

Wanda James, The Role Model. As one of the few black women in an industry heavily dominated by white men, James, a former Navy lieutenant and political campaign manager, and her husband Scott Durrah, a former Marine and certified chef, felt that they could provide examples of the kind of people who were involved in the industry and be a catalyst for further change with regard to marijuana policy in the U.S.
Read More: http://www.ibtimes.com/pulse/marijuana-legalization-2015-meet-20-most-influential-people-cannabis-1887890#.VTVjj1QEwkc.facebook

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NBC NEWS - Capitalizing On Cannabis: Meet Colorado's Black 'Potrepreneurs'

The Pioneers: Wanda James & Scott Durrah, Co-Owners of the Simply Pure Medicated Edibles, Simply Pure School of Gourmet Cooking and Simply Pure Dispensary When you mention Colorado's cannabis industry, invariably two names will come up—Wanda James and Scott Durrah. The power couple and veteran entrepreneurs have managed to turn the green cannabis market into wads of green dollars in their pockets
Read More: http://www.nbcnews.com/news/nbcblk/capitalizing-cannabis-meet-colorados-black-potrepreneurs-n344556

NBC NEWS - Jamaican Mayor gets Lesson in Legal Pot

Jamaica now has new laws legalizing pot so Kingston's mayor decided to go to Colorado to learn how that state handles legal pot sales. KUSA'S Megan Fitzgerald reports
Source: http://www.nbcnews.com/watch/nbc-news/jamaican-mayor-gets-lesson-in-legal-pot-413092931576

KUSA (9NEWS) - Colorado Teaching Jamaica About Pot?

Just a few months ago in January 2015, Jamaica legalized ganja. So to learn the best practices Colorado has in place, the Mayor of Kingston, Jamaica joined the team at Cannabis Global Initiative on a two day educational tour of Colorado's thriving cannabis industry.
Source: http://youtu.be/NkzyLznv2iw

KUSA (9NEWS) - Jamaican Mayor tours Colorado pot businesses (Day Two)

Kingston Mayor Angela Brown-Burke continued her day on Saturday learning about how the marijuana industry is tightly regulated and some of the challenges Denver faced when implementing it for recreational use. The mayor says she has learned so much about how Colorado has successfully implemented the legalization of marijuana, but says what she's most excited about it the business opportunities marijuana will create in her country.
Source: http://www.9news.com/video/4111793424001/1/Jamaican-mayor-tours-Colorado-pot-businesses
& http://www.9news.com/story/news/local/2015/03/14/colorado-pot-kingsdom-mayor-angela-brown-burke/24780779/

The Daily Show with Jon Stewart – Gone to Pot

Jason Jones with The Daily Show take a tour through the first minority owned Medical Marijuana Dispensary in Colorado, with the owners Scott Durrah and Wanda James.
Source: http://thedailyshow.cc.com/videos/wr0tnw/gone-to-pot

Jamaican Observer – Obama Fundraiser at Ganga Forum

Wanda James… told the Cannabis Stakeholders Forum that her group, the Cannabis Global Initiative, wanted to ensure that Jamaica got what it deserves — "which is a lot" — from a ganja industry. Following almost seven hours of spirited discussions, the packed multi-functional room of the UWI main library agreed, without dissent, to move ahead with forming the Ganja Future Growers and Producers Association to lead in the development of a local ganja industry.
Link: Link: http://m.jamaicaobserver.com/mobile/news/Obama-fund-raiser-at-ganja- forum_15832018

Smile Jamaica – Marijuana Export

Talking with Jamaica about Colorado’s journey in legalizing cannabis. Source: http://televisionjamaica.com/Programmes/SmileJamaica.aspx/Videos/32227

NBC Nightly News - Pot Entrepreneurs Smell Opportunity in Medical Laws

Demonized by some but celebrated by others, marijuana has had a place in American culture for decades. Now, as CNBC’s Trish Regan reports, it seems poised to become something else again: commonplace, and out in the open.
Source: http://goo.gl/0ym9gB

Aljazeera America – Flush with Cash, Marijuana Entrepreneurs Yearn for Banking Services

When Colorado launched retail marijuana sales in 2014, all sorts of pot- related businesses began booming. Entrepreneurs like Wanda James and her husband, Scott Durrah, looked for creative ways to continue cashing in on the new, marijuana-infused phenomenon.
Link: http://goo.gl/Wh9wHM

Fusion Live – Diversity in the World of Cannabis

Despite what some people may think the weed game is quite homogeneous – white and male dominated. One of the women trying to change this is Wanda James, President of CGI. She chats with Fusion Live about diversity in the marijuana business and what the demographic landscape of the cannabis industry might look like in the future.
Source: http://goo.gl/aSxQqC

Smile Jamaica – Guilty drug, Innocent plant – Weed Conference

CGI President, Wanda James joins Dr. Andre Haughton – Lecturer, Department of Economics, at the University of West Indies to discuss cannabis.
Source: https://www.youtube.com/watch?v=83wKNabdIJk

Jamaican Observer

“When you think of spaghetti or wine, you may think of Italy. But when you think of cannabis, you think of Jamaica.”

Jamaica Observer - US Activists for Today’s Ganja Forum

"Several leaders in the ganja law reform movement in Colorado and the broader United States of America are flying into the island for the forum," says GLRC Director Delano Seiveright. Among the likely guests are Wanda James of the Cannabis Global Initiative, a renowned advocate based in Colorado, and her husband, Scott Durrah, who is also a renowned leader in the US movement. The two are described as a "power couple" and have been featured in the American cable news station CNBC's groundbreaking documentary, Marijuana USA.
Link: http://www.jamaicaobserver.com/news/US-activists-for-today-s-ganja- forum_15800518

BBC News – Colorado's Marijuana Firms Beg Banks to Take Their Cash

Scott Durrah and Wanda James discuss being forced to close down their edible marijuana firm in 2012.
Source: http://goo.gl/2MZ83O

Black Enterprise Magazine – Marijuana Inc.: Growing Opportunities for Black Businesses

James, a former Navy lieutenant, and Durrah, a former Marine and certified chef, became known for more than just their culinary skills. They emerged as a notable part of the legal marijuana scene as the owners of a medical marijuana dispensary and an edibles company.
Link: http://www.blackenterprise.com/small-business/marijuana-inc/

Altered State - Colorado’s Marijuana ‘Green Rush’

Colorado voted to legalize recreational marijuana in 2012, and became the first U.S. state to start selling it in January of 2014. The industry is booming, bringing in more than $30 million a month in the second half of the year. New pot entrepreneurs are cashing in on the green rush and catering to high-end consumers. But who's being left on the margins?
Source: http://youtu.be/uABwntR82I8

CNBC – Marijuana USA

CNBC takes you back inside the fast growing Marijuana industry where cannabis meets capitalism in this all-new CNBC original, Marijuana USA
Source: https://www.youtube.com/watch?v=7z691uSvbXE

Westword – Dispensary Owner & Vet Wanda James Lauds New PTSD Rules, Calls for Pot Rescheduling.

In the past, vets who were caught using medical marijuana risked being denied other treatment from their VA doctors. Now, as the New York Times reports, a policy tweak means this won't happen in the fourteen states, including Colorado, where medical marijuana has been legalized. The rules are expected to go into effect this week.
Link: http://www.westword.com/news/marijuana-dispensary-owner-and-vet-wanda- james-lauds-new-ptsd-rules-calls-for-pot-rescheduling-5860291